GregRband
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Cakewalk Buyout and Rebirth ideas! Help Create something!
Let’s keep the ideas and possibilities flowing all in one place here! Never know, weirder things have happened in the world!
Help submit your ideas or fantasy outcomes for Bakers to ponder!
Be as focused as possible... The Who, the why, the how, etc.
All ideas are good, no judgment here please! This is fantasy/creative ideas, or just plain wishes....
Go!.....
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martins guit
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Re: Cakewalk Buyout and Rebirth ideas! Help Create something!
2017/12/01 16:18:19
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i wish microsoft buy cakewalk..!!!
apologize for my english martin CAKEWALK BY BANDLAB windows 10 x64bit,i7-6700,12G-ram-DDR-4 roland-quad capture,tascam us122l, NTK Rode mic,Apex 160 mic,JBL & JVC speakers
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GregRband
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Re: Cakewalk Buyout and Rebirth ideas! Help Create something!
2017/12/01 16:30:16
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I myself read a comment from someone else about the idea of Sweetwater buying Cakewalk idea!
I hadn’t thought of that or how amazingly perfect that would be! A great and strong company heavily in the music market mix with a very unique and passionate place to build upon!
My second choice would be for Cakewalk Team/Designers to actually buy it back (think the whole Tracktion/Mackie history). Start a new company if need be , yet have rights to use Sonar program as basis for a Phoenix like rebirth! Tracktion has done very well since it’s buyback, Waveform and all its extras are very impressive!.... SO IT CAN BE DONE! :-)
A little worried about bigger related companies getting hold of it myself... Microsoft, Apple, Steinberg, Avid, etc, etc.....
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bapu
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Re: Cakewalk Buyout and Rebirth ideas! Help Create something!
2017/12/01 16:32:59
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☄ Helpfulby panup 2017/12/01 16:52:18
We all wished BIG (hover car) and SMALL (coffee mug) things from Cakewalk in the past.
No sense in wishing HUGE now.
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bapu
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Re: Cakewalk Buyout and Rebirth ideas! Help Create something!
2017/12/01 16:33:38
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BTW, am I happy about this? No.
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denverdrummer
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Re: Cakewalk Buyout and Rebirth ideas! Help Create something!
2017/12/01 16:46:16
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If Microsoft buys anything it will likely be the source code. Unfortunately I don't see anyone keeping Sonar alive as a product at this point. The best thing now that the bakers are looking for employment, if they don't mind moving to Redmond, WA, MS is looking for developers for their new DAW.
Win 10 Pro 64 bit, Dell Inspiron 15, core i7, 16GB RAM, Focusrite Scarlett 18i20, Mackie MR5 Mark 1 speakers
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kzmaier
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Re: Cakewalk Buyout and Rebirth ideas! Help Create something!
2017/12/01 16:46:48
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Light up the social media, show the world the many Cakewalk users who care!!!
Sonar is the Best Daw for me, there is no other at this time. If another company sees our interest it may spark some possibilities! With the right Marketing, Sonar could be a major money maker! Lets face it, marketing was not their strong point. I suppose with Gibson's financial woes, marketing was the first to go?
PS. Hello Gibson, how about a closeout sale. Even with an end of support, the Cakewalk products would still sell!!!
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panup
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Re: Cakewalk Buyout and Rebirth ideas! Help Create something!
2017/12/01 17:01:13
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SONAR as we know it gone.
There is no development team anymore in Cakewalk HQ. If some company buys SONAR, they get the source code, not the development team with all the in-depth knowledge. Parts of SONAR could be recycled but I don't see it's possible for any company (or group of individuals) to buy SONAR, develop it and make profit.
Cakewalk still has a small team left to handle the current situation. They _could_ maintain codebase in the future but that's just speculation (as everything else here).
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dubdisciple
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Re: Cakewalk Buyout and Rebirth ideas! Help Create something!
2017/12/01 17:46:01
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I'm not sure what part of the grieving process this is (really reaching stage?), but the staff is very unlikely in a position to absorb millions in debt. The bakers would probably fair better starting their own company from the ground up instead of attempting to save a sinking ship. As if Gibson would just give them the company while desperately trying to raise funds. Anyone buying Cakewalk has to have deep enough pockets to absorb an initial hit. If the bakers started their own DAW, it would likely not be Sonar because Gibson still owns code.
Not panning the idea of a solution, but hopefully someone comes up with something more workable than programmers suddenly becoming business miracle workers.
I agree that MS siphoning off bakers for potential original product sounds more likely than MS trying to market what will now be viewed rightly or wrongly as a failed product. Dead products rarely come back and when the ydo, it is usually in a stripped down, bargain basement form.
Besides, have you looked at what MS does to their acquisitions?
I think the Sweetwater (or other vendor) is workable because they have the ability to push product. Their is precedence for this. The downside is it typically means the product is lesser quality to keep costs down. A good example of this is Musicians Friend/Guitar Center buying rights to Simmons Drum Brand name. Simmons was once synonymous with electronic drums, but are now just cheap entry level drums.
For me, the best case scenario is code is made open source with several competing products forking from this code that use best elements of Sonar while addressing longstanding issues. This could lead to a new product that has the familiarity of Sonar but leaves behind the stigma of what is largely considered failure. Krystal was a DAW that never took off. The makers of Krystal worked with Presonus to create studio one. S1 in no way reminds me of Krystal, yet it sprang from same well.
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Vlar
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Re: Cakewalk Buyout and Rebirth ideas! Help Create something!
2017/12/01 17:59:22
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☄ Helpfulby gothic.angel 2017/12/01 19:01:55
What about Magix? They have bought several other AV programs.
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dappa1
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Re: Cakewalk Buyout and Rebirth ideas! Help Create something!
2017/12/01 18:01:31
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PANUP I wonder if you could take over and run and programme Sonar all on your own. Some what like Reaper by Cockos
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sharke
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Re: Cakewalk Buyout and Rebirth ideas! Help Create something!
2017/12/01 18:31:00
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If Sonar has a future I see it as a low cost, user-friendly alternative to Reaper. There must be scores of people who want to dip into music production via a low cost "starter" DAW, are advised to "check Reaper out" and then run a mile once they see how complicated it is. They don't want to have to spend hours researching skins and figuring out how to customize the UI. I honestly think if Sonar was $69 with a similar kind of liberal demo policy to Reaper, it would be a runaway success. I have no idea how this would be achieved however.
JamesWindows 10, Sonar SPlat (64-bit), Intel i7-4930K, 32GB RAM, RME Babyface, AKAI MPK Mini, Roland A-800 Pro, Focusrite VRM Box, Komplete 10 Ultimate, 2012 American Telecaster!
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35mm
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Re: Cakewalk Buyout and Rebirth ideas! Help Create something!
2017/12/01 18:35:42
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☄ Helpfulby GregRband 2017/12/01 19:09:04
So my dream is that I suddenly become a multi-billionaire, buy a fast car, nice house, big yacht etc. Then buy out Gibson, unceremoniously boot out the the current CEO, pay off its creditors, restructure the company, sell off the Philips wing, and invest in more music stuff, up the build quality of the guitar range and restructure the pricing to a more realistic level and, here's the big bit, immediately re-open Cakewalk giving all the staff their jobs back with a good bonus incentive, re-open the Cake store, honor all previous sales, subscriptions and lifetime updates. Then start flooding the press and social media with rumors about a fantastic, new version of Sonar being in the pipeline with huge improvements like never before. Fix this damn forum! Employ support staff, take on extra developers, split the developers into two teams, one doing bug fixes and monthly updates as they were before and the other working on streamlining the code, removing unnecessary and obsolete stuff and implementing big new features such as the addition of Overture built right into Sonar and all the other stuff that was planned and porting it to other platforms for Win, Mac & Linux. Then a massive beta testing campaign of the parallel new version which would go on for quite some time until it is absolutely solid (meanwhile the original version is still getting monthly updates as is the new beta). Then relaunch Cakewalk and Sonar in a hale of publicity, hype and a huge marketing campaign. On the success of the relaunch, I would then restructure Cakewalk into the pro audio wing where Sonar development will continue and the beta developers will now be put to work developing fantastic new plugins as well as a mobile DAW called Ping. A hardware R & D department will be set up to develop an incredible range of audio hardware including mixers and controllers that will work with any DAW but will have amazing integration with Sonar. And then I woke up....
Splat, Win 10 64bit and all sorts of musical odds and sods collected over the years, but still missing a lot of my old analogue stuff I sold off years ago.
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chuckebaby
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Re: Cakewalk Buyout and Rebirth ideas! Help Create something!
2017/12/01 18:43:16
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sharke
If Sonar has a future I see it as a low cost, user-friendly alternative to Reaper. There must be scores of people who want to dip into music production via a low cost "starter" DAW, are advised to "check Reaper out" and then run a mile once they see how complicated it is. They don't want to have to spend hours researching skins and figuring out how to customize the UI. I honestly think if Sonar was $69 with a similar kind of liberal demo policy to Reaper, it would be a runaway success. I have no idea how this would be achieved however.
Craig Anderton's thread about "How to make a DAW more simplified". I remember that I didn't understand it at the time but I do now. To spread Sonar to more users.
Windows 8.1 X64 Sonar Platinum x64 Custom built: Asrock z97 1150 - Intel I7 4790k - 16GB corsair DDR3 1600 - PNY SSD 220GBFocusrite Saffire 18I8 - Mackie Control
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gothic.angel
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Re: Cakewalk Buyout and Rebirth ideas! Help Create something!
2017/12/01 19:04:16
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Vlar
What about Magix? They have bought several other AV programs.
..yeah... definitely a good idea.... they already bought SONY ACID, VEGAS, SOUNDFORGE... all Windows based software... so, why not.......
GothicAngeL - EBM - Dark Electronics______________________________SONAR Platinum ∞, Rapture ProSAMPLITUDE X3 Pro Suite, FL Studio 12, Reason 10
_________________________________________ DELL Dimension E521 - AMD 64X2 - Windows 10 Pro_________________________________________ Proud "Apple's i-STUFF" Worst Enemy...
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panup
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Re: Cakewalk Buyout and Rebirth ideas! Help Create something!
2017/12/01 19:12:34
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dappa1
PANUP I wonder if you could take over and run and programme Sonar all on your own. Some what like Reaper by Cockos
Sure if Noel comes with the package...
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dubdisciple
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Re: Cakewalk Buyout and Rebirth ideas! Help Create something!
2017/12/01 19:38:22
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Have any of the magix purchased sony programs improved? Acid pro is still where it was. Soundforge still living off of past glory.
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ERufian
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Re: Cakewalk Buyout and Rebirth ideas! Help Create something!
2017/12/01 19:55:36
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I have lived through a Microsoft acquisition. I'm sorry but I really think it would be awful if Microsoft acquires Cakewalk. Look at all the niche products that Microsoft has owned and where they are today. If a product can go from niche to billion-dollar seller it may have a chance of finding a good home at Microsoft, otherwise it will be better off elsewhere.
As some people have said, the key for modern DAWs is the plugin ecosystem. I think it could make more sense for Cakewalk to be acquired by Plugivery.
Plugivery acquired Nomad Factory when it was at the brink of shutting down after its founder Bernie Torelli passed away. They do have experience in acquiring a company in trouble and then keeping it alive/refloating it. Perhaps instead of asking them to unlock Blue Tubes it would be better asking them to consider taking over Sonar?
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GregRband
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Re: Cakewalk Buyout and Rebirth ideas! Help Create something!
2017/12/01 20:11:11
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ERufian
I have lived through a Microsoft acquisition. I'm sorry but I really think it would be awful if Microsoft acquires Cakewalk. Look at all the niche products that Microsoft has owned and where they are today. If a product can go from niche to billion-dollar seller it may have a chance of finding a good home at Microsoft, otherwise it will be better off elsewhere.
As some people have said, the key for modern DAWs is the plugin ecosystem. I think it could make more sense for Cakewalk to be acquired by Plugivery.
Plugivery acquired Nomad Factory when it was at the brink of shutting down after its founder Bernie Torelli passed away. They do have experience in acquiring a company in trouble and then keeping it alive/refloating it. Perhaps instead of asking them to unlock Blue Tubes it would be better asking them to consider taking over Sonar?
How about Waves plugins taking over, they make good stuff and know just about everyone in music biz! There are other companies I’d like to see take Sonar/Cakewalk and grow it anew, but reality is $$$ and Legalities.
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