I suspect sales numbers are heavily fudged by all parties. I also suspect that FL is more heavily pirated than Sonar despite having the friendlier upgrade policy. Keep in mind that my comments were mostly referring to the Computer Music mag audience. I pick it up maybe once a year and it is usually because they are offering some kickass freebie that makes the high price of the mag worthwhile. The articles, tutorials and software make it very clear that the audience is very techno,DNB,dubstep, and whatever flavor of the month dance music sub-genre you can think of oriented. Nothing wrong with that. i find much of the content useless because so much of it is so specifically product oriented. In their defense they usually claim the tips translate easily to other software and IMHO that is partially true or moot. Example: i think if someone understood programming enough to apply tips for NI's FM8 to create the same patch in Z3ta, they probably don't need the tutorial to begin with. CM tends to give favorable reviews to Cakewalk products, yet very rarely feature Cakewalk products outside of Z3ta. I'm guessing it's a combo of knowing their audience and relationships with software companies since you can bet every month there will be a Massive tutorial or two.