UAD 100K FB Fans Promo

lol what a joke ...
 
Thks Larry anyway ;)

UAD needs to catch a clue...like waves has done...and really put their overpriced plugs on sale. Who still buys their stuff nowadays??

I'm With Ol pal on this one ....other the years we've seen the game changing ....how can you see a PA plugin at 89 $ when it's 300 in the UA store ?
 
Also their dongle thing makes me wonder if they really have an interest optimising Plugin Coding ... (anyway not the debate here) ..... i do think that giving the quality and the game actualy (PA, Softube , Slate, even Waves) they should not bet too much on their name ....and high price things to make people think those are the bests plugins availlable ....

Yes, those UAD pluggies are expensive.  But really, they're not THAT much more than most of the regularly-priced offerings from Waves, PA, Softube, Soundtoys, FabFilter, Melda ... none of those sell for peanuts.  In any case, if UA ever sees themselves losing too much business to cheaper rivals, expect them to cut prices and/or have more frequent sales with bigger discounts.  They're just charging what the current market will bear, and will have to adjust if and when market conditions dictate.
 
Are they worth it?  That's up to each individual to decide.  In my view, while other vendors have made big strides in sound quality of their products, UA is still tops when it comes to emulations of real hardware.  If your goal is to get as close as possible to the sound of vintage studio gear ITB, UA is your shop. 
 
Still, it's certainly possible to produce great-sounding music without UAD or other pricey stuff.  The guy who won last year's PureMix challenge used mostly free plugs.  Just goes to show you ... it's not the tools, it's the person using them.
 
Cheers,
Eddie