July 4th Sale

I've been waiting for a good deal on the CA-2A as well.
 
Waves have their CLA-2A on sale + a $50 bonus discount so it can picked it up for $19 for maybe another 9-10 hours. It is such a good deal that I bought it. 

I gotta get the Lounge Lizard upgrade for $49.
 
Thanks Wicked.
 
( I don't check my gmail account too often.)

"Real Value"
Many business have a MSRP that is never actually charged.
Products are always "on sale". WHAT A DEAL WE HAVE FOR YOU!
Waves and UAD operate, in my opinion, this way all the time.
They constantly discount, only a fool pays the MSRP.
Again, In My Opinion!
Cake does run lots of discounts, I just took advantage of the 50% off on the Gibson Bass.
I "waited" on purpose.
Evidently they (Cake) sell enough of the CA2A that they don't feel the need (don't "have" to)
to discount that particular plugin.
In my wife's business the MSRP is the price everyone pays; period!
The customer knows this, they don't "wait" for the deal; it doesn't happen.
Audio software, like autos and musical instruments, is one of those businesses where
no one ever (hardly ever) pays "retail".
Fab Filter is one of the few that rarely discounts, although I'm sure their "yearly" (that's right?)
is their big cash flow for the year.
 
Make sense?
 
T

I've already got everything I want that's on sale. Unfair!