Oh man you guys are way overthinking this and confusing yourselves and others with these mile long threads.
Its very simple...
Lifetime updates = Annual updates x infinity When you buy SONAR as a
new user or as an upgrader we have always had some bundled extra's including 3rd party ones.
We will continue to do so. Now I'm speculating here myself since we haven't hit that point in time yet, but in SUBSEQUENT years
after the first year of the lifetime membership, any extras that have been added at that time, or new HIGH cost features,
may or may not be offered free. The final decision for this is solely Cakewalk's of course, but the chances are
very high that most add on's will be considered
core features or be offered at highly
discounted prices to lifetime members. Lifetime members are treated as premium valued customers so we want to give them the maximum value. As has been said countless times - we believe in happy customers.
Now in response to the question of whether we will offer both lifetime and annual plans simultaneously, the answer is no. It would be too confusing to users and it provides no extra value to them. During the period that lifetime updates are being offered we will
not offer an annual membership sku for new customers as well as existing users upgrading their membership.
You can see that today on our store here. If you buy Platinum as a
NEW customer this is what you get:
http://www.cakewalk.com/P...w/SONAR-Platinum#start
Lifetime Updates included
When you buy this version of SONAR Platinum, you will receive every new core feature, enhancement, and even fixes for all future versions of SONAR
Limited time offer: Lifetime Updates will be available only through August 31, 2016. Act now to secure your lifetime updates. Pricing and availability subject to change.
On the other hand if you are
renewing SONAR platinum membership you get this:
http://www.cakewalk.com/Products/SONAR/Renew
Add Lifetime Updates to SONAR Platinum which includes new core features, enhancements, and fixes for future versions of SONAR.
Notice that in
both new user and upgrade cases
only lifetime updates are being offered as opposed to an annual membership plan. I hope this clarifies the strategy going forward.