Hi everyone, thank you all for the replies. First I want to point out that I really like the efforts some other users invest in order to get a nice controller environment. I thought about some of the facts you pointed out (like the bad numbers of sold controllers).
From my point of view there are two challenges:
- Cheap or mid-prized Controller which are not doing what I am buying them for
- Great controllers with a way to short product lifecycle
The gear less than 1K typically has bad faders (too small, bad haptic, no automatization) and encoders which don’t reflect the current status. Typical examples are the controllers build within Masterkeyboards. As a result, the customer has a bad experience. Even better, he won’t be able to control more than a subset of the needed functionality. Why should the invest in a greater controller, when the first impression is bad and he always read that it is his fault that the gear is not working properly…
The other side of the spectrum is the expensive and really nice gear. Problem: five years from now you get into trouble… driver etc. If I am not able to monetarize the investment in this time span, I lose a lot of money and my friends will make fun of me (Zune early adopter syndrome …)
And here is the business challenge: If I am buying a mid-price guitar, I will get 6 strings (or more), the fretboard and all the other features will be accessible. If I switch to something more expensive (a nice Gibson for example) I KNOW that I will be able to connect it to my amplifier in 2036. Meaning the guitar is not expensive, it is an investment… Controllers are the “instruments” of mix engineers – so this comparison is valid (jm2c).
My conclusion: the user interface has to follow a paradigm which is easy to access by a “simple” (to build) controller. Check out the MPC controller/software combo: for a reasonable price (<400 street) you get a controller which has an acceptable quality level and can reach easily most of the functions of the software. Yes, it is not a full blown DAW, but it is the concept I am speaking about. Plugins, Sampler voices, track mixer, Sequencer parameters – everything is organized in 4x4 matrices and easy to modify by one set of encoders. Even I got the idea behind it – and I am old ;-).
And this is why HW controllers always will be greater than virtualized controllers (aka touch): In front of a computer, you don’t need a keyboard. The virtual one on the screen does the job. Wait – this is not true! I don’t have to look to my physical keyboard, because I can feel where I am. With an on-screen keyboard, I am slower multiple times. The next level would be a VST instrument. It is less intuitive than any HW (OK, exception: machines with minimized user interfaces like the fizmo). If I know my hardware, I don’t have to look to reach the filter cutoff – I can feel the control knob. At the mixing stage, this is even more important. I don’t want to check via parameter if the mix is right, I want to listen. Then I will move the first two faders as well as fader 13. I can’t do that with a mouse or a little touch screen. If I put my fingers slightly wrong, I got channel 12.
@Gibson/Tascam/CW: Put your heads together. Gibson knows how to build stuff that lasts. It is the same instrument jack since 50+ years. There are better solutions, but compatibility is important, too. Tascam knows how to build great electronic hardware. CW can explain their mixer with the pro-channel concept and together there must be a way to build something which can do the job. How great would be something like a Faderport with an additional 4x4 endless encoder matrix tuned to access the Pro Channel Modules? From the software side I could switch to a user interface theme where the controls follow that paradigm…
The success of Ableton is based on the availability of great controllers – think about that.
Oh - I forgot: As a Lifetime-Update Customer I am happy to spend all the saved update money on additional HW, if you find a way to make it work 20 years from now... (class-compliant, drivers developed and maintained inhouse...)