Brian Walton
You are completely overlooking the need for any software company to gain new users, not just old ones.
There is nothing like:
a) features(that you really need now)
b) reliability
c) maintenance
d) listen to user feedback(features you want eventually)
e) affordable
that sells a product.
When I eventually tested FL Studio they did not have the features part - so no purchase.
I did not care one bit that lifetime updates of something that is not doing the job to start with.
It's enough that one of those rules do not apply to a product/vendor. Even Avid with ProTools thinking they had the market in their palm had to eventually fold to these rules. For a year they thought they could dictate anything - and everybody would have to pay for life.
Not until report after report showed dropping results and stock dropped from $18->$8 were they reacting.
Today, not even ProTools is out of pricerange for most people - just about what Platinum costs.
It used to be different.
Sonar has a long history of rolling out things either before or at the same time as others. They still plan on monthly updates, so they are clearly focused on remaining relevant. And sonar offering lifetime updates is clearly a move to get new users and new users are going to be looking for solid/tested and cutting edge.
History so far has shown very little, if anything at all, of what is top voted on Features & Ideas forum is ever implemented.
So why have lifetime updates of something that is never going to implement things that you want down the line.
But 2015 was spectacular with Sonar updates, no doubt.
But was anything from topvoted user requests implemented - not that I saw.
Maybe my reasoning is different from most and Sonar4Life will be a hit, even in the long run.
I'm sure it's a hit right now just introduced.
And those that sought after a Mac version probably buckle up for life too.
Rule d) is what worries me about Sonar....every time topvoted feature request come up for discussion, it's in complete denial from Cakewalk these are fair requests....or doable...or any excuse they can find.
So since I'm not signed up for life - my wallet is closed - screaming a statement of discontent.