• SONAR
  • Sonar is not industry standard? (p.2)
2016/05/11 12:46:56
Slugbaby
"Industry Standard" isn't necessarily a bragging right.
Nickelback, Bieber, Government waste, compressing all the life out of commercial music... these are also Industry Standards.
 
It's a company's loss if they aren't interested in adding to their customer base by addressing the minor adjustments that might be needed.
2016/05/11 13:16:37
John
I find it odd to say the least on this. PT uses AAX as its plugin format. How is that an industry standard? It seems that if they make a plugin in the VST format or DX format that would be the industry standard. I would understand this better if they made plugins only in the AU format. 
2016/05/11 13:55:50
Sycraft
That's always the problem with an industry as fragmented as pro audio in that the "standard" is something that is in the eye of the beholder. AAX is proprietary, yet is 'standard' because ProTools is so popular. If any other DAW tried a proprietary, locked down format they'd get no love but PT having its place of primacy can do what they please.
 
Though of course the whole "standard" and support thereof thing made me think of something else amusing: Melodyne is the unquestioned standard in pitch correction. There are other solutions, but it is the heavy hitter, the one the pros use, the one to which all others are compared. Well, when you get down to it, only Sonar and Studio One truly "properly" support it. Melodyne wants ARA these days to integrate as it wishes. It works with non-ARA DAWs, but not optimally. So the "standard" DAW doesn't fully support the "standard" pitch correction :)
2016/05/11 14:13:42
Sanderxpander
While it's definitely snobbish, it's unfortunately not untrue,  though perhaps the term "industry standard" was poorly chosen. Waldorf test on what they think are the most relevant platforms for their business and Sonar is a too small user group at the moment, apparently. Maybe Cake could reach out to them. 
2016/05/11 14:20:16
Soundwise
Oh, so it is Waldorf that defines standards for audio industry. Now we know.
2016/05/11 14:24:20
THambrecht
We digitaze and restore thousands of tapes, vinyl and other recordings for customers. Therefore we need a lot of restauration tools.
Almost no one uses for this purpose a MAC, ProTools or any other "Standard" DAW.
Rather Steinberg Wavelab or Adobe Audition is used.
We use SONAR.
 
2016/05/11 14:38:51
soens
It doesn't seem logical that a one platform app would be an industry standard. Limiting it to only one platform reduces the number of users to a select few, which IMO only cripples the industry.
 
More and more "industry standard" apps are becoming cross platform like PT, Photoshop, etc. For the longest time AutoCAD was Windows only but is now available to some degree for Mac as well.
2016/05/11 14:51:28
streckfus
Yeah, it's frustrating. I've done post-production on a couple of indie films, and when I told people that I cut the movies in Sony Vegas, eyes would roll. "What, too cheap to get a real program like Final Cut Pro?" I've since moved on to the Adobe suite, so when I'd mentioned that I use Premiere Pro and After Effects, they'd ask "So you finally got a Mac! Good for you!" Nope. Just running the Adobe suite on my lowly PC. And of course SONAR falls victim to this as well. It's understandable that "professional" studios who've invested tens or hundreds of thousands of dollars on Pro Tools systems wouldn't be interested in testing the market for what else might be out there. So to some degree I think Pro Tools will always be the "industry standard" when dealing with the big studios. 
 
But at the end of the day, it's all about the end product. It would be nice if the creative industry would get away from this Mac snobbery and recognize that PC tools are just as effective (and a LOT cheaper, overall), and that ultimately it's how the tools are used, not the tools themselves. But even if that never changes, we can still do the same things they're doing, and we can smile, knowing that we're doing it for half the cost. :) 
2016/05/11 14:56:24
Cactus Music
The only bummer,  for first time users who are shopping for a DAW they will always be told to get Pro Tools by the majority of people or articles they read. Just like if someone asked which bass they should buy the answer will always be a Fender. . It's the easy answer and you know they won't come back and shoot you for giving bad advice.  They do not question this advice, so the beast grows and grows.
I don't think it has as much to do with Mac's any more... it's just popular and for no logical reason other than it's popular.
I myself think Cakewalk has a nice place in the market and obviously enough customers to keep them profitable for now. I find more and more users popping up in my neck of the woods. Sadly too many of them are still using the older versions they pirate. Sonar was way to easy to pirate in the past so they are in a better place now they have solved that issue. Just watch the number of "registered" users grow once those old versions stop running on modern systems.
2016/05/11 15:13:53
Brian Walton
Waldorf is a German company.
 
Since Cubase + Ableton + Logic are all German Companies
 
And of Course Pro Tools has been the studio standard for a long long time.
 
I'm guessing their statement stems from the small rock they are living under in Germany which has about 1/4 the music sales as the USA.  
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