This goes to John specifically..... this thread was just for me to post some thoughts on what I think (and others may think) about this too good to be true offer. I usually don't respond to individual posts but I feel I owe John an explanation.
If this thread inferred that I thought this is a bad deal and I was upset, please read it again, in where I close with "Having Blind Faith" that the powers to be have this under control and was only questioning the wisdom of giving up millions of dollars of revenue for an extra one time hit of revenue. This seemed puzzling especially since this new subscription deal has been executed and accepted so positively by us users. I like that fixes and new features are being realized more frequently for about the same cost as was the annual upgrade fee (we are all winners here).
I know that CAKE is saying that most of their revenue is NOT coming from existing users but even at 10,000 annual updates we are talking about $1M per year in revenue that has apparently been given up by this new lifetime deal. I am going to sign up for this and my faith is that CAKE is able to remain my DAW environment software for many years to come.
I felt that I wanted to get my thoughts out to the community to see what others think as well. And I would say that based upon the additional input here, most agree that this move by CAKE is a bit of a mystery and that, like me, most folks have some blind faith in this move and will be signing up for this too good to be true business model change for us SPLAT users.
I did some calculations and I think I have purchased over $2000 in upgrades since I first signed up in the mid 1980s to CAKEWALK when the product was basically a MIDI editor with little to no support for AUDIO. I am sure that most of us long time users could estimate how much income they have provided to CAKE for upgrades and as you can see, we are talking about a multi million business change cost to CAKE for what appears to be (from their words) a reward for all of us sticking with CAKE all these years or at least (for newer users) to take the SPLAT plunge.
Only time will tell how this turns out but again, I say, they have my blind faith as a loyal and dedicated user of their DAW software.
Again, for John, this is why and how I started this thread in good faith and if this came across as a CAKE bashing, that was not my intent for which I apologize to anyone who took this OP as a negative to bakers.
Jim