Noel Borthwick [Cakewalk]
I think its a pretty positive thing for them to do and like our program it will be a win-win for them and their customers. The way I read it it seems like the Windows OS itself will be free going forward which is great for most users. My guess is what will possibly be subscription fee based is stuff like Office 365 and other enterprise based tools that will come in the future. I highly doubt that they will ever deactivate the core Windows OS.
Overall I think this is a great idea. Free Windows means more OEM's will adopt it now. It will do away with piracy of Windows and ensure that people have a stable platform since they will be releasing updates on a smaller scale and therefore potentially more frequent - just like us. Not sure how they will handle the higher end enterprise sku's and whether that will also be free.
Looks pretty good to me.
It's just this thing about Windows - Microsoft has been fined multiple times in Europe overusing their position on the market. Any other MS product maybe, but the OS - if they violate their positon again they will be taken to court, no doubt.
In principle MS could do what Avid do now, trying to use it's position to dictate any terms.
It's a bit problematic already, you buy a new computer with the same OEM Windows version for the same money MS ask just for upgrading your XP or whatever. I don't know if it changed in recent years, but that was the case I last bought a computer, 2010.
Besides, Vista and Windows 8 - nobody wanted those. If MS do tiny steps updating OS that is changing our daws, just creating issues - look at updates of Mac that need constant fixes in software it seems - I would seriously start looking for something else -
else than Windows and obviously else than Sonar.