Noel Borthwick [Cakewalk]
sharke
The tip jar is obviously not their intended revenue stream - frankly, I find it a little bizarre. Tip jars are usually used by solo developers who produce freeware that has no revenue stream.
I personally find it very appropriate. We're putting it in the hands of the users to decide whether they want to support us, and rather than charging people money upfront for software we let users contribute to our creation process if they feel a commitment to it.
BandLab is a company that services musicians and this model is widely being used by many artists who's fans support their projects. As more work is done going forward, more people will appreciate the value they are getting and contribute.
Hi Noel,
I appreciate the sincere sentiment, and I acknowledge my POV may not be in the majority on this, but a tip jar seems just a little odd for a professional music app, and it feels a little like we're going down a path of desperate hobbyists who don't have the funds or time to continue development, especially right after acquisition. It feels a bit amateurish, and doesn't inspire confidence.
Obviously, it's someone's sincere idea, so go ahead and keep it, but it would honestly look a LOT better if the tip jar went to a charitable cause for poor musicians, for example, who needed help buying a computer so they could actually USE Cakewalk. THAT would be really cool, and it would go 100% with the vibe that BandLab is about getting Cakewalk into the hands of EVERYONE on the planet, and tear down ALL barriers. It would STILL give those that wanted to show Cakewalk their appreciation an opportunity to give money, AND it would honestly be WAY better for perception and PR. It would also show that Cakewalk is operating on solid legs after the acquisition, but really focused on their new, human-centric, lofty mission, rather than being perceived in any way that they need donations to survive.
As for actual revenue, I'm on board as soon as you guys start releasing the great paid-for modules I know you're capable of. I'd like to show you my appreciation and send you money, but for a PRODUCT or SERVICE. Thank you for giving Cakewalk as a baseline away for free (it's a great business concept!), but now start releasing great plugins, etc...
Anyway, just quick thoughts, and I don't mean to disrespect the tip jar idea, it just doesn't sit well with me in this case, especially after Cakewalk died, was resuscitated, and now even has the remote semblance of being on life support (i.e. "tip jar" for any reason other than charity to others). I don't think it actually is a good ROI for you guys in terms of the image issues that you are trying to cultivate. Best of luck with that though if you all stick with it.