Not sure if you're addressing Noel or me, but here are my opinions. Of course they are totally subjective and are neither "right" nor "wrong."
First you have to decide on the intended impact of the vocals. I did a disturbing song about a returning veteran where everything was happening inside his head, so I wanted the vocals to be more diffuse. But with a pop song, you probably want strong, upfront vocals. With trance, the female vocals are often very diffuse so they'll blend in with the track more instead of stand out...they become more like another instrument.
That said...I feel the strongest vocal will always be a good, solid, single voice. Doubling can dilute the impact among two vocals. However, you can
augment the single voice to keep the strong qualities of the single voice with the more complete sound of doubling.
The VX-64's creates electronic doubling that is ideal for augmenting because you can place it in the background with the Presence control while the Stereo control adjusts the width. I prefer to widen it a little bit from the center so the voice is still centered, but bigger:
A little delay is also good but I don't like the delay to interfere with the voice. So, if you look at the Filter Mode and Cutoff controls, it's basically a high pass filter so there's no delay energy in the fundamental vocal frequencies. The delay rides "above" the vocals and gives more definition.
I did a shiny pop song

that really shows off using stereo imaging, delay, and doubling to differentiate voices.
Click here and then go to 2:20. There's a single voice, augmented exactly as described above. It doesn't sound like a doubled voice, just a "big" single voice. At 2:34, there's quadrupling of the vocals (not electronic, actual singing) and the four voices are panned to cover a much wider part of the stereo spectrum. These sound full, but not "big." At 2:38, the solo voice comes back and the contrast with the panned voices is very clear--even though it's only one voice, it's a lot stronger than the four voices.
Hope this helps.