• Coffee House
  • Where is the Information from the Cakewalk bakers. (p.3)
2017/11/28 19:34:01
dubdisciple
cowboy
cowboydan
dubdisciple
cowboydan
It is really getting tiresome sitting around with your thumb up your a*s waiting for Cakewalk to finally start explaining to their loyal customers that believed in the company and software. It seems that we were only good for buying things and now are being treated like strangers.
This is not the way to treat people.


You really expect unemployed people to come here to answer questions they probably don't know.  I'm guessing that everyone of them is more concerned about finding a job than being bombarded with anger over a situation they are just as much a victim of.  I understand hour frustration but the bakers are among the least culpable in this situation. Any skeleton cakewalk crew they may have are probably slammed creating solution to patch existing software so they can eventually cut server.


I would think that after 30 years being in the company that there would be a little respect for the people that bought their products and stayed with them as long as they have (Gibson/Cakewalk). Also knowing you here on the forum, I know you also expect and also give respect. Without respect you are nothing. I personally would love to hear that Gibson has to pull the plug and end up in litigation for quite a few years. I think they deserve it.


Do you feel disrespected by bakers or by the higher ups who made the critical decisions and have the answers you seek?  Your title says the latter, but your words seem to indicate the former or at the very least a linking of the two.  Again, i get your frustration but I doubt programmers have any explanation that is not as anger and sadness driven as our own.
2017/11/28 19:53:59
mettelus
That Reddit post is interesting. Gave me a chuckle as well for the "buzzing people in" comment... When I visited CW at their new place in 2013, a gentleman was coming out and waited while I used the bathroom... When I got back he then introduced himself... It was Mr. Hoover.
2017/11/28 20:21:45
slartabartfast
I am afraid this forum has become an emotional trap for many of its users, allowing them to delude themselves into believing that they had been adopted into a sort of surrogate family relationship with a company. The ability to convince customers that such a relationship exists is one of the highest goals of marketing. Customer loyalty is a very valuable commodity, and if repeat sales are sufficient to generate profits, can theoretically keep a company going indefinitely. But remember that the people you "meet" in this illusory online community, are the most highly committed fanboys, and do not represent either the average SONAR user or the naïve shopper who is looking for similar products. The various predictable discounts, that were the financial reward for loyalty for those not basking in the warm fuzzies, made repeat customers less remunerative for the company. Sales to new customers were never aggressively pursued relative to the efforts of their competitors. Whether this was just a marketing concept failure, or due to the fact that advertising and promotion is an expensive proposition available only to highly profitable companies is moot. In any event, ordinary customers could find reasons to move to a competitor without feeling that they had let the family down, and new customers had a lot of choices which were made pretty much absent consideration of how nice a friend Cakewalk could become. 
 
Do not get me wrong. The online presence of the Cakewalk staff who participated in the forums was exemplary, and I believe it indicated their personal interest in the customers and an openness to suggestions and complaints. But as Bit notes, there was and is a professional restriction on information that can be disclosed or promises that can be made. The COMPANY was never identical with those guys, and they are probably bound by contract even now to behave as if they were employees. The COMPANY has always had its own agenda and has never cared how you feel as a human being, and it feels no need to hug you warmly and kiss you goodbye. By all accounts Gibson Brands is  in desperate need of new investment, and explaining to the fanboys how they screwed this particular pooch or offering apologies to the long faithful is not likely to make the hardnosed investors they need loosen the purse strings. It certainly does not want to disclose anything that will give the jilted lovers who want to sue the bastards any ammunition. Do not expect this kind of communication from it. 
2017/11/29 08:56:53
Kev999
JonD
Kev999
35mm
Here's one spilling the beans and it makes interesting reading https://www.reddit.com/r/Cakewalk/comments/7fwb6h/former_employee_here_ama/

To sum up: Cakewalk's demise was all due to internal politics and misguided managers.

All due?  That would suggest that CW imploded, through no fault of Gibson.  Unless you meant internal politics of Gibson...

 
Mostly Cakewalk, partly Gibson. There was apparently some overlap in the management structure.

Before reading all those insightful comments, I had been wrongly assuming that CW's demise was due lack of room in an overcrowded DAW market rather than mismanagement.

While I was reading, I kept forgetting that I was reading about Cakewalk and Gibson. Some of the details about the management reminded me so much of the place where I work. All too familiar.
2017/11/29 17:23:42
jude77
aidanodr
OR .. a sale is actually going on at the moment AND we will all get a mail saying such and such bought it and to keep eye on progress .. offers on the way to crossgrade to new owners??
 
OPTIMISM :D
 
 


I like your style!
2017/11/29 23:35:32
Jari
"Thank You for 30 Years of Cakewalk!"
 
http://www.cakewalk.com/
2017/11/30 00:50:55
sharke
cowboydan
 
I would think that after 30 years being in the company that there would be a little respect for the people that bought their products and stayed with them as long as they have (Gibson/Cakewalk). 



To be fair, how many of Cakewalk's employees at the time of its closure do you think were there for the whole 30 years of Cakewalk's lifespan? As others have said, they have far more important and pressing matters to attend to now that their livelihoods are gone, and that's even if they have the information you want anyway. 
© 2026 APG vNext Commercial Version 5.1

Use My Existing Forum Account

Use My Social Media Account