Arcade Fire gave a free copy of their new CD everything now with each ticket sold.
Merchandising and ticket sales is where the money is these days.  That is why a lot of new artists are in 360 degree contracts where the label gets a good piece of everything the artist sells or does.
 
I am selling 100 songs for 5 F***in' Bucks.  I have a paypal link for 5 dollars on soundcloud and will send a google drive link to download them all.   Just started but will keep you posted if I sell any.  (This is kind of a Garage sale / Comment on what music sales are worth )
 
https://soundcloud.com/airportface
 
JR