Well there is nothing to stop you from creating dynamic material to start with. I think a lot of lack of dynamics is in the original material. You can go from very soft passages to full on loud parts. It can sound great. Why not build more dynmaics into your music.
You can also get pretty loud levels during the masteing stage but for this you need a quality limiter. Limiters are
not all created equal. The PSP Xenon is one serious limiter and at $250 I suppose it needs to be. It can add a lot of loudness to your mixes and still maintain reasonable transients and punch but it comes at a price. It won't change the dynamics of your material either but simply make your very dynamic track way louder.
There is a great feature in the PSP that keeps an eye on quieter sections and it can raise those levels slowly and smoothly automatically as well. It does not have to either you can turn it off too. This is one part of the limiter I am still learning about. Unlike a lot of limiters there are a lot of adjustments available in the PSP
(10 to be exact) and you can really effect how it sounds during limiting which is powerful but also tricky at the same time. You really need to understand what each control actually does. They do explain it well in the manual though.