Excellent set of plug-ins.
I think they've been free for about a year now James. If I remember correctly, the only 'price' to pay is that development has ceased so there will be no updates/improvements to them.
I do find that it can be easy to over-process with them - they don't really seem to do 'subtle'. As Photoshop adds a Nik filter as a new layer, what I tend to do now to tame their effect is to either use a layer mask to selectively apply them or bring down the opacity of that new layer to fine tune.