• SONAR
  • OT: Tough world out there for DAWS, PT
2014/02/26 02:35:13
VariousArtist
Not sure the implications of this for the industry in general or just PT:
http://createdigitalmusic.com/2014/02/avid-maker-pro-tools-now-losing-money-faster-delisted-nasdaq/
 
 
2014/02/26 02:48:03
thomasabarnes
This probably started to show when they were still Digi Design.  Their hardware products were/are just too expensive! When they became Avid, Avid tried to produce good quality products at lower prices, such as the MBox Pro (3rd Gen model), but it was probably too little, too late.
 
It's probably for the best.
 
Hopefully, they will bring their prices down on more products, and get rid of that stinking copy protection scheme they have (ilok.)
2014/02/26 02:57:39
BJN
Don't worry about it.
Mis management within Avid doesn't change Protools and it will find a new owner like Yamaha.
2014/02/26 03:07:49
robert_e_bone
As I was looking at the article, I happened to see a link for some new guitar midi controller that just slips onto your guitar:
 
http://createdigitalmusic.com/2014/02/augmented-guitar-final-hours-crowd-funding-watch-guitar-wing-can/
 
Pretty interesting - WAY off topic, but I did see it while reading the article that was on topic.
 
Bob Bone
 
2014/02/26 03:16:26
slartabartfast
BJN
Don't worry about it.
Mis management within Avid doesn't change Protools and it will find a new owner like Yamaha.




Define mismanagement. Cakewalk has been through two owners in a couple of years in the face of unprofitability. As likely as mismanagement is the possibility that the demand for the product is less than the readers of this forum realize. People who are interested in just cobbling together some kind of music with a computer (or smartphone) need not spend hundreds of dollars on DAW software, and the truly professional market is really very small. It is certainly too small to support any of the first class DAW's at a price that most of us could afford if only the professionals were buying. The dilettantes and dabblers (most of us if we are honest) have provided most of the market for "professional" music software, just as we made the PortaStudio and similar home recording hardware possible in the past. If you are really interested in having affordable high quality music software available, you should certainly be worried.
2014/02/26 04:09:35
Sanderxpander
I hate Avid. I hope PT gets a new home.
2014/02/26 11:32:52
Andy McNish
I think Cakewalk made a really good move getting into bed with Steam...there are a lot of folks out there who can be tempted onto the upgrade path thru a budget DAWs like MC6T or the base Sonar X3.
2014/02/26 13:44:51
VariousArtist
robert_e_bone
As I was looking at the article, I happened to see a link for some new guitar midi controller that just slips onto your guitar:
 
http://createdigitalmusic.com/2014/02/augmented-guitar-final-hours-crowd-funding-watch-guitar-wing-can/
 
Pretty interesting - WAY off topic, but I did see it while reading the article that was on topic.
 
Bob Bone


Very cool Bob, thanks for sharing!  Darn, I missed the kickstarted fund by 5 days...
2014/02/26 13:57:40
Anderton
slartabartfast
Cakewalk has been through two owners in a couple of years in the face of unprofitability.

 
Actually it's not a couple of years, Roland purchased a controlling interest in Cakewalk in 2008 but they had been partnering long before that.
 
If you are really interested in having affordable high quality music software available, you should certainly be worried.



Unless you use Sonar   Cakewalk is doing very well...X3 has exceeded expectations, and the Z3TA+ iOS app hit #1 in the App Store this week. Steam is doing great, and distribution outside the US is improving. Several additional initiatives, such as bundling Sonar with TASCAM interfaces, will be ramping up over the next few months. And we're just getting started...
2014/02/26 14:11:18
mettelus
This same thread sparked an interesting set of "former PT" owners in the Coursera class I am taking. As I have never used the product it is interesting insight to see folks rant about "now worthless" hardware that was met with the  "buy more!" mentality. Not sure I find that appealing (even as a sick joke).
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