X1 is just an edition identifier, not the product itself, the full name of which is Sonar X1. Even if it were the full name of the product, I doubt whether it would be a very strong trademark since the significant "name" part of it would be the X itself (the 1 is just a numerical indicator, implying the eventual existence of an X2, X3 etc). So there is a huge difference in trademark strength between, say, BP and X1. You can't imagine anyone getting very far trying to trademark the letter X.
The more characters you have, the stronger the trademark. So there aren't many trademarks of two characters (BP is a good example) but once you add a third, it takes off exponentially (ABC, BMW, CNN etc). You could have a strong two character trademark within a particular industry, so you're not going to get far trying to trademark "AP" if you're in the field of journalism, but if you're a plumber then the Associated Press can't really do anything to stop you using the name.