Mass grief is like a pandemic yawn. It presses down on the populace like a giant poultice. I'll never forget the sight of grown men crying at Princess Di's funeral. Left to their own devices, without the influence of those around them, they probably would have thought "Cor, Lady Di dead? Well I never, that's a turn up for the books," and forgotten about it. Instead they're pounded with the manufactured grief of the media, which causes some people to believe they should be grieving too, and then the sight of those people grieving upsets even more people, and before you know it people are afraid
not to grieve in case it makes them look heartless and everyone's sucked into the monumental gravity of the moment. Before you know it people are talking about what the dead celebrity "meant to them over the years," and other people, who might not have been much of a fan, start thinking about what they meant to them as well, and they're digging deep for anecdotes too. "Raspberry Beret got me through the death of my cat in 1985." Hmm, did it now.