Subscription - has been understood/misunderstood initially by many, but with time and discussion I think users have now a clear idea what Cakewalk is offering. Its not like paid usage [Adobe] rather its simply like HIRE PURCHASE OPTION [not compulsion]
Ranking - I may be of an old fashion type not much interested in choosing some loops/licks/groove and club them together to CREATE my music, but today lot many DAW users I find who certainly like top of list DAWs comfortable to copy paste loop and post as their creation. The numbers are huge thus the ranking.
Also clubbing up with new MIDI controllers/keyboards play a vital role. I use cakewalk so I searched and found Nektar. But the beginners while purchasing a midi controller will certainly overlook CW as they are not in the list of most of them. CW should bring its automapping with presently available controllers at least basic level and publish in magazines/forums/youtube.
Studio One / ProTools / Cakewalk I think are different from the others, BITWIG is coming up.
But on the other hand I feel Sonar due to change of hand from time to time lost the stability in the market, from Twelve Tone - Cakewalk-Roland now Gibson. Hope it will catch up and top the list with its present effort of enhancing features / regular upgrades and updates.
Cakewalk should publish more videos/tutorials afresh which can be contributed by this forum members as I have found many of them have profound knowledge. Newer tutorials to be made on new versions even that is same for X2/X3. Some of the tutorials I have seen which I didn't like as seemed to be someone reading from a book with a screenshots.
Cakewalk must top the list. Love it.