I too was surprised at the amount of effort they are putting into it...
...and talking about it as a learning tool, news, and demos? Very geared almost completely towards new users.
I turned it off immediatly as well seeing no benefit for me.
For the first time I've held off an an early release as i want to hear some reports... just in case. A bit of "fear" to be forced into using it crept into my mind.
I was recently bitten by another manufactirer's update that caused the loss of most important features and then discovered it was not a bug. The features will not return and there is no way for me to revert.
It would destroy me if somethng of this nature happened with Sonar... I'm preferring to believe in The Bakers, but fear is a powerful motivator... 👽