FWIW, The link doesn't actually link to a specific product.
If you're talking about Asus or ASRock Thunderbolt 2 Add-in-cards:
These can only be used with specific motherboards that support that specific card.
IOW, You can't pop that PCIe Thunderbolt card in any motherboard and have Thunderbolt.
Aside from that, even if your motherboard supports one of these cards, you'll have Thunderbolt 2.
On the Windows side, there's no "PCIe via Thunderbolt" driver for Thunderbolt 2 controllers.
If you're running a Thunderbolt audio interface connected to one of these controllers, it's running Firewire protocol via Thunderbolt. You'd just as well using a Firewire audio interface.
Billy Buck recently posted a link on this subject.
On Windows, "PCIe via Thunderbolt" drivers *are* available... but you've got to be running one of the few (literally just hit the streets) Z170x motherboards that supports Thunderbolt 3 via USB-C port. You've also got to be running Windows 10. Thunderbolt 3 claims backward compatibility with Thunderbolt 2 and 1... but Microsoft doesn't guarantee it.