I don't see a way to quantize pitch controller in Sonar.
I tend to draw in pitch data after notes are played as your indicated. Pitch bend sweetness can be subjected to the patch being played, note length, tempo and the such.
But, in order to get a consistent variance, like a quantize. What I do is; set snap to grid at 1/128, use the PRV, in controller pane select 'Wheel' as new value type, then use the straight line tool or shift-key/smart tool and draw the pitch bend.