So yes, I wish they would release ST3 just to stop this incessant IK bashing. They are not in business to fulfill our whims.

 
They're in business to make money.
 
Unfortunately for them, the customary way of doing do that is by fulfilling customer's whims.
 

yorolpal
Then what are they in business for?

+1  

When your customers WRITE YOUR PAYCHECK, I think that's what you're in business for...
and we don't want them to jump to "our whims" we want them to keep the product current
and up to date.  I certainly don't feel that is unreasonable.  Seriously 11 years for a version
increase?  That's obsurd no matter how you slice it.

SuperG

So yes, I wish they would release ST3 just to stop this incessant IK bashing. They are not in business to fulfill our whims.

 
They're in business to make money.
 
Unfortunately for them, the customary way of doing do that is by fulfilling customer's whims.
 

+1  

Got that right!

Just another note...


The whole THE COMPANY DOESN'T OWE THE CUSTOMER ANYTHING mentality boggles my mind...
I don't understand that.   That's a "Corporate Mentality".  WE ARE THE COMPANY - BOW TO US!

Suppose Cakewalk said "We won't be updating Sonar for the next
5 to 10 years".  Sure the product would still work.  But other DAW's would be moving with technology
while Sonar was "standing still gathering dust".   That's NOT a good business model.  Would you 
be happy about it when other DAW's are now 128 bit, with TOTALLY AWESOME NEW FEATURES,
while your stuck with an archaic piece of software? 

I, personally, don't get how anyone could say "well that's ok - you got what you paid for"???

"Suppose Cakewalk said "We won't be updating Sonar for the next
5 to 10 years". "

I would be disappointed and then I would buy another DAW and move on.

MakeShift
"Suppose Cakewalk said "We won't be updating Sonar for the next
5 to 10 years". "

I would be disappointed and then I would buy another DAW and move on.

That's already been established (and done with regards to SampelTank) by the VAST MAJORITY.
That's NOT the issue....as has been stated time and time again. It's no wonder I repeat
myself so much.

The issue is making a company responsible for it's actions and responsibility to
it's customers, as well as it's product.  It sold A LOT of people a PRODUCT, and
THEN failed to support it.  That's NOT good business. Everyone else can rest on
their laurels and say nothing.  But I won't.  I'll fight this fight tooth and nails until
IK makes a public apology to those who invested (YES INVESTED) large somes
of money into a program that was basically considered "expendable" by IK.

The ENTIRE reason to offload the ST Programs and Libraries at GIVE AWAY pricing
in the last group buy was to bring NEW customers in to purchase the NEW version of
their now aging and archaic program, that most of the EXISTING users got shafted on,
and HAD to move on to other programs because THIS program wasn't being supported.  
Furthermore, they "dangled a carrot" for 4 years, while they went after the iCrap market.

They will sell it no doubt.  But that's not going to stop me from
telling them about the way those of use who bought ST 2 were treated.
I can't stop them from buying anything, but I can let them know HOW this
company operates....and WILL.

CAVEAT EMPTOR.

Sycraft

Guitarpima
So yes, I wish they would release ST3 just to stop this incessant IK bashing. They are not in business to fulfill our whims.

The thing is the whim of 64-bit support is not an unreasonable one, nor one that should be that hard. That audio software doesn't do 64-bit in 2014 is pretty unacceptable. Windows came out with a 64-bit version for AMD/Intel x64 processors in mid 2005. It isn't like 64-bit is new, it is near a decade old on the desktop. Audio, being one of the big memory users, was one of the things to start moving first. Also given that Windows uses the LLP64 data model, it makes porting pretty easy so long as you didn't do silly things like cast pointers in to ints and so on.
 
So I think it is reasonable for people to be rather annoyed with them for not going 64-bit for so long.
 
Also I think a large part of the frustration is that after so long, now they are going heavy on the hype but light on the release. They keep talking about it but are not putting it out there. That is a bad sign. Not because they are refusing to launch before it is ready but because it often means that marketing smoke and mirrors is being used to try and cover the lack of anything being ready.
 
nVidia did this with the GeForce 400 series. They weren't ready for AMD's 5000 series and had no cards to hit back with so they went in to overdrive with the hype machine. Then, after quite a bit of waiting, they launched a fairly lackluster product. Compare that to when they launched their 8000 series, one of their best releases ever, they were exceedingly quiet until they had cards to sell, despite rumors that their cards weren't going to be as good as AMD's.
 
When companies go heavy on hype but with no real details/launch info, that is a worrying situation. It is even more frustrating to people who have been waiting half a decade, as it seems many here have.

Excellent post Sycraft....EXCELLENT!!!

I don't deny any of your arguments. They are valid. 10 pages of it?

SongCraft
@ IK Multimedia
 
Just stopping by to add my support and patience; Please don't rush the release of ST3, I'm not concerned if it takes several more months due to for example; 'quality control' along with further 'tweaks' then that's perfectly understandable. For now of course and the point is; SampleTank 2.5 XL is fully functional and continues to be one of my 'main go-to plugins' for composing. Even the good ole cclarry has stated (posted) that SampleTank works fine and he's using it with Windows 8.1 see thread here:  ((reference - post)) - yep, ST2.5 has always been absolutely rock-solid from the word go for me; no glitches, no crashes, and incredibly light on PC resources, much lighter compared to other similar plugins. Long ago I purchased several IKM products; I'm still very grateful and always satisfied with them all, totally love 'em products. That said, IMO, IKMultimedia produces 'exemplary-ware' and their support to me has always been spot on.  Thanks IKMultimedia, wish you all the very best. :)
 
I've been following this topic (and other similar topics here and on other sites) very carefully, mostly just reading, read all posts carefully numerous times. And considering of course the majority of forumites who have not posted and certainly not interested in participating (posting) on forums here or on other sites renders most discussions (not all), reviews and polls = inconclusive, or as the old saying goes; taken with a grain of salt. Aww heck, even in matters unrelated to this topic and this site I guess it's typical to see mostly the same minority of registered users hanging around day in day out to repeatedly air their dirty laundry, talk in circles (the same old nag, nag nag), outwit, then joke, then outwit the jokes and then laugh and laugh  :P
 
 

Thanks for this. Always refreshing to read stuff like this buried in the rest of the anti IK I've become so accustomed to.
 

Guitarpima
I guess I don't get the hostility about slow releases. Yes, I'm somewhat perturbed by the slow release but honestly, who gives a crap? ST 2.5 and all it's brethren are useless to me. They don't work and that bothers me a bit but for the most part, I don't use synths that often. It's just a matter of 32bit not working in 64bit. Some have luck and that's great.
 
I'm not even happy with the T-Racks mastering program. It won't run on my machine either. I suspect it's another 32bit not liking the 64bit environment or whatever. I don't know. I'm just a user who can't use that product.
 
So yes, I wish they would release ST3 just to stop this incessant IK bashing. They are not in business to fulfill our whims.

That is very odd, please shoot me the ticket number to get T-Racks working. It runs very stable on all of my 64 bit machines.
 
 

Guitarpima
I don't deny any of your arguments. They are valid. 10 pages of it?

Pima...the 10 pages isn't all me...but I'm certainly not going to let IK get the last word
in MY thread....