I like Room best, mostly for the same reasons as Bit.
BUT, I have two hardware reverb boxes (Lexicon PCM-90 and LXP-1) that I use constantly, and they do a pretty good job of emulating the idiosyncrasies one might expect. That said, I will eventually add Vintage to my collection. But my next addition will be Shimmer. I absolutely love it.
I should also confess that I use the UAD Plate 140 as my final glue reverb on almost every project... it's not officially part of the template yet, but it might as well be. I also use the UAD Lexicon 224, but I am still learning how to use it, It is a LOT more complex than I remember<G>, and often I just don't have the time to tweak.
The UAD Plate, on the other hand, is incapable of sounding bad. I'd argue that this one plug-in is reason enough to buy at least a Solo card<G>! I grew up using plates (and springs) and this plug-in is like an improved version of a physical plate. If that makes any sense.