OMnisphere is a beast. comes with some 8000 patches. mostly sample based and layered. Omni does have a synth engine and ALL the 3rd party sound packs are using the synth engine to produce new sounds. you cannot import your own samples at all. what you get is what you get. sounds amazing though and my go to VST for inspiration.
ReFX Nexus 2 is another rompler with tweaking very similar to Omnisphere. sample based sounds and requires a eLiceners (Steinberg). many many addon packs and really great sounds for pop, dance, trance EDM. it really is a preset user dream cause the sounds are so good and just usable. - no 3rd party add-ons only ReFX makes add-ons but there are a lot available.
Korg M1 VST. it's $49.00!!!! it comes with ALL the factory soundbank cards that Korg produced and you can find tons of sounds for free on the web. it's a dated synth but just one of the Pop music go to synths. still sounds great and it's ....it just sounds great and works.
Korg Wavestation VST. it's $49.00 .....see Korg M1 LOL.
I also have NI Komplete started with Komplete 8 to get the basic programs (Kontakt, Guitar Rig, FM8, Massive, etc) it's you want 2 of any NI basic programs then just buy Komplete standard and you get so so so much more. I now have Komplete 9 Ultimate cause I wanted a lot of the add-ons.
Camel Audio Alchemy. great synth. multiple type - FM, grandular, sample manipulation. great addon packs available. this is really a synth. easy(ish) to program but presets and addons can get you by. Alchemy player is free and you get some sounds to play with but the player can be used to start a fully functioning trial for 30 days of Alchemy. I did it that way and fell inlove with it.
My go to synth VSTs are Omni, Alchemy, Nexus2, Massive then Korg M1 and Wavestation. I am a preset guy. I don't tend to program or tweak much - I can, I just prefer to lay down a track or idea not get in LFO black hole LOL.