Stephen
Sorry about this, I'll try and explain.
IK Multimedia were a popular software supplier and many many people, especially those who frequent these forums, purchased and used their products. I think it fair to say (and to crib a few words from Bitflipper) they did have good "street cred", a bit like Hollow Sun do now.
However in the past few years, IKMultimedia have almost foregone their existing clients, many who had paid hundreds if not thousands of dollars for their products, to concentrate on the iCrap market.
For instance, their Sampler, Sample Tank has not been updated for many years and now most people have issues and can no longer use it at all, as it is still only 32bit and VERY VERY OLD.
So people now equate, wrongly or rightly, companies that concentrate on the iCrap marketplace with what has happened with IKMultimedia.
Believe me, they have NO "Street Cred" left and they will really struggle to get their reputation back.
I hope this explanation helps you understand why everyone is so touchy about this subject.
All I can say I hope Hollow Sun never changes (except perhaps going to Mach 5!!)
Cheers
Nigel