Hoenerbr
WOW OMG I just realized that if the Big News is Sonar for MAC, that just might be yet another big Nail in Avid'S Coffin! Don't get me wrong, I'd hate to see Avid die (JK I would totally enjoy this) Their customer service BLOWS, their subscription plan SUCKS. Bring on SONAR FOR MAC!
Assuming it's SONAR for MAC, it would have one heck of an uphill climb in terms of competing on that platform. You would have Pro Tools, Ableton, and Logic I would guess as major market share (maybe Cubase too). Pro Tools, you might be able to sway a few users over. I don't see many moving over from Ableton unless the new version of 'SONAR' has many more features that appeal to a Ableton user. The biggest issue is Logic -- how does Cakewalk compete against the price-point in Logic?
You would have a good shot at maybe taking some new users, Cubase and Studio One users, but it's going to take some real features innovative features to do that.