I received the e-mail about an hour and a half ago. I've already signed up for a lifetime subscription.
 
"Let's see, I can pay this amount every year, or I can pay it once." Tough choice.
 
I'm delighted. I can only assume that Cakewalk has their business model worked out and that this is sustainable for them.

John
If I am understanding this I think this a huge benefit to being a long time customer. I am looking forward to this as true perk for hanging around so long.   The only caveat is if they change the name in a year or two.  They may call it Radar down the line and we start over. LOL

That wont happen. Radar is a high end hardware/software DAW. I think the software side will soon be running Harrison code based on what my pal says. He has a Radar based studio. That aside, this lifetime deal sounds perfect for me because I already have many plugs. I only need the heart of the beast, not the fur and horns.

Only...
 

 
 
...left until we...
 
Party Like It's 05/31 23:59!!!

Joey Adams [Cakewalk]
To everyone on page 21 and 22 who did not receive the email but should have - I'm working on fixing your accounts now. Give me a bit of time, but I should have all of you straightened out by mid-afternoon (eastern time).
 
 

Hi Joey,
Can you please check my account. I've been getting all the Cakewalk emails except for the $99 deal. My product page still says $199. I've tried to resubscribe as posted in anther thread, but that hasn't helped. Much appreciated, George.

vanceen
I received the e-mail about an hour and a half ago. I've already signed up for a lifetime subscription.
 
"Let's see, I can pay this amount every year, or I can pay it once." Tough choice.
 
I'm delighted. I can only assume that Cakewalk has their business model worked out and that this is sustainable for them.

 
why wouldn't you wait for the June 1st announcement though? Things too good to be true USUALLY ARE!  What if they are releasing a new product superior to Sonar and now you paid this for nothing?!?!

I too have not received an email with the lifetime offer. 

SilverBlueMedallion

vanceen
I received the e-mail about an hour and a half ago. I've already signed up for a lifetime subscription.
 
"Let's see, I can pay this amount every year, or I can pay it once." Tough choice.
 
I'm delighted. I can only assume that Cakewalk has their business model worked out and that this is sustainable for them.

 
why wouldn't you wait for the June 1st announcement though? Things too good to be true USUALLY ARE!  What if they are releasing a new product superior to Sonar and now you paid this for nothing?!?!

 
Sound a bit jaded and paranoid there, dude.
Plenty of logical and financially-sound reasons for jumping onboard have already been expressed by a lot of experienced Sonar users.
 
Besides, if Cakewalk were to make this offer then suddenly discontinue Sonar, the backlash would probably be enough to sink Cakewalk, and it's very doubtful that would happen.
 
The new generation of Sonar IS the superior product, and the lifetime upgrades guarantee the latest enhancements will always be available.
 
IMHO
 

rivers88

SilverBlueMedallion

vanceen
I received the e-mail about an hour and a half ago. I've already signed up for a lifetime subscription.
 
"Let's see, I can pay this amount every year, or I can pay it once." Tough choice.
 
I'm delighted. I can only assume that Cakewalk has their business model worked out and that this is sustainable for them.

 
why wouldn't you wait for the June 1st announcement though? Things too good to be true USUALLY ARE!  What if they are releasing a new product superior to Sonar and now you paid this for nothing?!?!

Sound a bit jaded and paranoid there, dude.
Plenty of logical and financially-sound reasons for jumping onboard have already been expressed by a lot of experienced Sonar users.
 
Besides, if Cakewalk were to make this offer then suddenly discontinue Sonar, the backlash would probably be enough to sink Cakewalk, and it's very doubtful that would happen.
 
The new generation of Sonar IS the superior product, and the lifetime upgrades guarantee the latest enhancements will always be available.
 
IMHO
 

 
 
not really... corporations play financial games with their customers all the time.  EVERYTHING is about profit "dude".  If someone is giving you something for free or very cheap when you KNOW it is worth more, common sense would dictate THERE IS A CATCH!

I have not gotten any mailing from CW in some time until the teaser about the announcement started coming two weeks ago. Certainly, didn't get a sneak peak at the announcement. 
 
The lifetime thing appears to only apply to Platinum? ...and it's >$500?
 
I'm at $99 a year for Professional and who knows what the next five years will bring...

Here's a quote from Andrew Rossa from earlier in this thread.

"I can confirm this is NOT the case at all. The announcement is about SONAR development. It's positive news. We've been listening to customers a lot. We want to make them happy. I assume lifetime updates would be considered pretty significant news. The other news is equally as positive. I am not sure why you think introducing a new product would be considered good news for SONAR customers, especially after introducing lifetime updates :)"