Its odd that nobody seems to be using 2caudio stuff, when Galbanum did the Architecture...

I've been using Aether for a while now, nice verb.
*updated to version Aether 1.6.0 b139 

Linear Phase


Anybody using 2caudio plugins?  They have a new product out..  Seems like they would be a real rage on Cakewalk.com..  After all, Andy/Galbanum did the Architecture Tables...

So hows come everybody is so quiet on 2caudio?  They have very, "liquid, and pristine," reverb..  Albiet, a little expensive I reckon...  They would have sold thousands of copies at a $49..  They probably would have made way more than the handful copies or so they have probably sold..

I talked to Andy about that very subject...


His response was.....we don't wan't to SELL the MOST...


We want to be the BEST!!

That's a pretty good philosphy...

I've had and have been using Aether as one of my favourite go to reverbs for at least a few years now - absolutely love it although I have to say I recently got Valhalla which I am using quite a lot now as well.
Nigel

I sure wouldn't want to be the marketing guy tasked with devising a strategy for moving $200+ reverbs in the current economy. It's bad enough that nobody's got money to spend, but when ValhallaRoom comes along and raises the bar by offering a truly superb product for fifty bucks, that's gotta suck the life out of everything else out there. I know I'm done buying reverbs for a while.

Besides...I'll get Breverb X2 when X2 comes out...LOL

Bajan Blue

It is a shame - if Breeze and the new product where sensibly priced I for one may consider a purchase as Aether is so good - but I won't even download and try them at the moment- they are too expensive so what's the point
Nigel

Right now they are all $50 dollars off....so B2 is $199 and Aether is $199 and Breeze is $99...


and if you already own a 2C Product you get another $50 off....

So...they are down to reasonable prices...


When you consider the TSAR-1 is $249 (+Ilok)  and Breverb about the same...and Altiverb and Lexicon PCM are twice that...


I'd say it's not that bad...

All things considered...

Valhalla is good and going to sell a million besides at $50....so that's a win for him and a win for us...
As I said...bang for buck....without a discount....Valhalla wins...

Any single plug-in which exceeds the psychological limit of $100-ish really has to be truly unique for me to consider it.

I wouldn't spend $200 on a reverb w/ Valhalla available for $50, Waves plug-ins on perpetual sale and my stock convolution reverb (which imho is the most amazing convolution reverb out there ;).

Another company we don't hear much about around here is 112db, which make some darn fine plug-ins (and relatively affordable, at that.) Free 60 days demos available. Check them out if you haven't.

Which reminds me that I have to try their reverb... :)


EDIT - I don't know why I "remembered" 112 db's plug-ins were a bit less expensive - they're pretty much all in the $150 range. 

  Hi... To clarify slightly: I said and do still say:

We are NOT interested in trying to be the cheapest or the lightest on the CPU at the expense of sacrificing audio quality. The "bargain-basement" $0.99-app sector of the industry is already crowded enough and we have no interest in participating in it. No offense to anyone else, but if other developers think their products are only worth $50, who am I to argue with them? We simply have no interest in racing to the bottom of the market.

We are interested in achieving the ultimate sound-quality and finding engineering solutions to make this viable for as many people as possible. We make premium products that are used on the largest projects in our industry, and we charge VERY reasonable prices for the level of quality that we deliver. We are nowhere near the top of the market in terms of pricing, and IMHO our prices represent an incredible value for the level of quality we deliver. We are able to do this b/c we are small team of passionate people who fulfill the all the roles usually handled by a much larger organization with much higher operating costs.

We are interested in developing system-level tools that have been made with countless hours of blood, sweat, and tears and only reach release status once obsessive levels of creative and technical excellence has been achieved. This requires tremendous work and sacrifice.

We are interested in developing personal relationships with customers who become both long term friends and well as clients. We enjoy helping educate passionate new users and novices who want to start by accepting nothing but the best. We are humbled to be able to co-create with VIP industry veterans and help them with the needs of projects that reach hundreds of millions of people.

We value independent thought and creativity. We are not inspired by emulation. We are inspired by new ideas, or application and expansion of old/universal ideas using new technologies.

Joining our family may require a small premium compared to "bargain-basement"options, but we feel the premium is more than justified and are happy to have the support of many others who fully agree. We do what we can to make our work as accessible to everyone as possible, as evidenced by the various cross-grade offers and promotions we occasionally have. And rest assured once you are in our family, we always take care of you. You are our most valuable asset.

Having said all of that, of course ideally we would love to sell "the most". We DO want that. We simply won't compromise our values to get there... That is what makes us who we are. I think in the long run you will come to appreciate it.

Thanks for listening and thanks for the various compliments above.

"Bargain-basement" - that term comes from retailers' practice of sending products that didn't move down into the basement and marking them down until they sell. It's a way to clean out deadwood inventory that nobody wants unless it's deeply discounted, even if it means going below cost.

In the audio plugin world, the equivalent would be audiomidi "no-brainers" where you can pick up effects and instruments for $20 that nobody would otherwise buy. And even at $20, buyers often wonder later what the heck they were thinking when they bought it. 

Now, does anybody really think ValhallaRoom falls into this category?

cclarry, 
 How did you get it for $49 and can I get it for that? Because I would.

Thanks, Website said $149 but saw it was on sale in the shop.

Thanks.

  is it just me, or is this forum a bit odd in entering text? it seems I must enter HTML
tags to get line breaks?? am I doing something wrong?

LANEY


Thanks, Website said $149 but saw it was on sale in the shop.

Thanks.

No prob LANEY....


My Pleasure!

bitflipper

is it just me, or is this forum a bit odd in entering text? it seems I must enter HTML tags to get line breaks?? am I doing something wrong?

It's the forum software, which doesn't play well with newer versions of Firefox. For that reason, I use Chrome just for this forum. That was easier than putting in an HTML BReak command for every linefeed.

I didn't even think of it being Firefox...


I have always used Chrome...

LANEY


I bought Aether and LOVE it. It is very nice! Very real sounding.
Thank You GPD!

It made a vocal shine like a star, before it was just sitting there.

+1


They are all some very fine Reverbs....I, too, thank Galbanum for their products...