Helpful ReplyCakewalk Analytics Coming To SONAR

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Lance Riley [Cakewalk]
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2016/03/03 17:25:54 (permalink)
4 (4)

Cakewalk Analytics Coming To SONAR

Cakewalk is introducing Analytics to SONAR this spring. We want to know how you use SONAR so that we can continue to deliver the best features, fixes, and new content based, more than ever, on user feedback. Participation is 100% optional. Here’s how analytics can help improve your SONAR experience. 

Why Do Companies Use Analytics?

Feedback has always been important to us. We already use information from forums, surveys, press, dealers, and social media to gain perspectives on how new updates to SONAR are doing, and what needs more work. Unfortunately this doesn’t always tell us how the experience is for the larger population of customers outside of these channels. Analytics are the best way to gauge the in-app customer experience. Your feedback in all these places is very important to us, and we’d like to continue to expand our understanding of how you use our software. 

How Specifically Does this Help Users?

We’ll be able to find out what features are popular, ways to improve features, roadblocks that users encounter, and how well new features integrate with your workflow. However, this doesn’t mean that we won’t pay attention to features that are less used. We see this as an opportunity to look at less used features and improve them. 

Can I Opt Out?

Of course! You can disable analytics in SONAR’s preferences at any time. You also have two participation choices: Anonymous, or Cakewalk Account Connected. Connecting your Cakewalk Account makes you eligible for community activities, such as earning rewards. 

Is the Data Sent to Cakewalk Secure?

Yes, the analytics data goes straight to our server in an encrypted format. 

Will Cakewalk Monitor Other Apps?

Absolutely not. We are not interested in other apps you’ve installed. Our analytics apply only to SONAR and how you use our software. We can’t, and will never, monitor your activity outside our app. 

Do Analytics Affect Performance?

No, gathering analytics data places no strain on the CPU. Whether you choose to participate or not doesn’t change SONAR’s performance at all. 

Sounds Good, How Do I Participate?

We’ll announce when analytics are included; just make sure you leave the option checked in Preferences. And, we’d like to thank those who participate in advance for your assistance in helping us continue to refine and improve SONAR.    
#1
Beepster
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 18:00:11 (permalink)
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I don't even know where to begin.
 
Thanks for letting us know sooner rather than later though.
#2
John T
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 18:05:43 (permalink) ☄ Helpfulby charlyg 2016/03/03 20:56:54
+2 (4)
I can't see any problem with this. Sounds like a good idea.
 
Just wanted to get that in before the thread where someone angrily proves on the internet that "opt out" means "chop up your children and feed them to LANDR".

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#3
backwoods
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 18:17:19 (permalink)
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is this like a method for collecting efficiency metrics or something? i thought it might be a metering suite before i started reading. what will it be sending? where the mouse cursor is at, at all times? keystrokes per hour? 
 
 

 
#4
Andrew Rossa
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 18:18:34 (permalink)
+1 (1)
Beepster
I don't even know where to begin.
 
Thanks for letting us know sooner rather than later though.


It's pretty simple actually. Nothing in your world has to change, turn it off. Meanwhile, we want a way to improve the program that includes ALL users. 
post edited by Andrew Rossa [Cakewalk] - 2016/03/03 18:41:00
#5
John T
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 18:23:05 (permalink) ☄ Helpfulby bayoubill 2016/03/07 23:21:39
+4 (6)
It's ok, everyone. You can wrap your DAW in tinfoil if you don't want Skynet to steal your beatz and use them against you in apocalyptic warfare.
 
And you should. Given Cakewalk's decades-long track record of sinister mind control, and their clear ambition to bring about the end of democracy, well, better safe than sorry.

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#6
John T
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 18:25:17 (permalink)
+5 (7)
More seriously, something that often crosses my mind when working is that I simply don't have the time to write out useful bug reports and feature suggestions. It's not that I don't think of them; I do, multiple times a day. But typically, I'm right in the middle of something I have to get on with, and a good moment to get this stuff down never arrives. So I'm all for this.

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#7
Beepster
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 18:28:27 (permalink)
+2 (2)
Andrew Rossa [Cakewalk]
Beepster
I don't even know where to begin.
 
Thanks for letting us know sooner rather than later though.


It's pretty simple actually. Nothing in your world has to change, turn it off. Meanwhile, we want a way to improve the program that includes ALL users. 




Hi, Andrew. I understand exactly what it means and what you guys are attempting to do. I just don't think it's going to help the program (and IMO will likely have the opposite effect). I also don't like what it represents for the forward progression of the company.
 
I seriously don't have time to go into it right now and don't want to again be the fly in the ointment so soon after the last time so whatever.
 
Really... I've got early doctor crap so I'll leave it at for now.
 
Sorry.
#8
bitman
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 18:29:24 (permalink)
+2 (2)
Good that it's optional.
#9
Beepster
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 18:31:19 (permalink) ☄ Helpfulby BobF 2016/03/03 19:40:10
0 (2)
John T
It's ok, everyone. You can wrap your DAW in tinfoil if you don't want Skynet to steal your beatz and use them against you in apocalyptic warfare.
 
And you should. Given Cakewalk's decades-long track record of sinister mind control, and their clear ambition to bring about the end of democracy, well, better safe than sorry.




Hey, John. Enough with the insults. That is not helping anything.
#10
John T
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 18:32:24 (permalink)
0 (6)
I didn't insult anyone.

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#11
Beepster
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 18:34:37 (permalink)
+1 (3)
John T
I didn't insult anyone.





Reread your posts. You preemptively insulted anyone who may have a problem with this by insinuating they're tinfoily nutjobs.
 
I have a problem with this and my "tinfoily" reasons are WAY down the list.
#12
John T
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 18:36:40 (permalink)
+1 (5)
That's not my intention. I've no idea whether you've got sensible objections to this or not. You may well. Indeed, anyone may well raise an objection that would change my mind. That's entirely possible.
 
However, what I guarantee, is that there will be some tinfoily nonsense said about this. Come on, you know this is true.

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#13
panup
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 18:39:14 (permalink) ☄ Helpfulby charlyg 2016/03/03 20:58:33
+12 (12)
OK for me.
Cakewalk is a well trusted company. I'll turn analytics on without doubt.
#14
John T
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 18:42:35 (permalink) ☄ Helpfulby charlyg 2016/03/03 20:58:42
+3 (3)
panup
OK for me.
Cakewalk is a well trusted company. I'll turn analytics on without doubt.


That's the thing for me. They don't operate in a shady manner. I would be extremely surprised if they suddenly started doing so.

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#15
Beepster
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 18:43:29 (permalink) ☄ Helpfulby John T 2016/03/03 19:04:05
+1 (1)
John T
That's not my intention. I've no idea whether you've got sensible objections to this or not. You may well. Indeed, anyone may well raise an objection that would change my mind. That's entirely possible.
 
However, what I guarantee, is that there will be some tinfoily nonsense said about this. Come on, you know this is true.


 
I will explain further when I have more time to do so diplomatically and don't have a million other things on my mind (not tinfoil... just in case you were wondering).
 
Cheers.
#16
Anderton
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 18:57:27 (permalink) ☄ Helpfulby charlyg 2016/03/03 20:59:36
+10 (14)
People are already being tracked in lots of ways they don't know about. The difference with Cakewalk is they're saying they plan to introduce analytics, and provide a way to turn it off. I don't have a problem with that. I do have a problem with a friend asking me to pick up some dog food because they're sick, so I look for the nearest Petco and from that day on, Chrome thinks I want dog sweaters, leashes, and chewy treats.
 
I can see how this relates to the updates. Suppose if after the Start Screen had been introduced, 80% of the feedback showed that people tried it and then turned it off. Conversely, if every one uses patch points, that indicates the type of feature people want. But I assume some of the most useful data would be pinpointing the source of crashes...if the analytics are done right, not only would Cakewalk have the crash dump, they would know exactly what led up to it. I think that would make reproducing crashes much easier.
 
Someone suggested this in the forums a while back, and I thought it was a good idea. As long as enough people opt in to provide meaningful data, I don't see any down side...and this from a guy who usually has location services turned off on my iPhone 
 
 

The first 3 books in "The Musician's Guide to Home Recording" series are available from Hal Leonard and http://www.reverb.com. Listen to my music on http://www.YouTube.com/thecraiganderton, and visit http://www.craiganderton.com. Thanks!
#17
tenfoot
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 19:32:46 (permalink)
+9 (9)
I certainly have no trouble trusting Cakewalk .  The only comment that I would make (and it is admittedly from a purely selfish point of view)  is that,  like all software,  there are no doubt many more casual users/dabblers that use Sonar than there are people who use it productively. Add to that the likelihood that experienced computer users are far more likely to turn data collection features off -   I hope in the aftermath of all of the skewed feedback we don't see a dumbing down of Sonar with 300 new features like the insert track button
 
Not that I am against dabbling.  It is in fact what I do in almost all software except Sonar where I happen to do my work:) 
post edited by tenfoot - 2016/03/03 19:56:40

Bruce.
 
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#18
rcklln
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 19:38:34 (permalink)
+8 (12)
Default should be turned off with incentive to participate.
 
Edited to add: At the point of adding this comment, my emails indicate there have been 11 votes, 9 thumbs up, 2 thumbs down. What's being displayed is 11 votes, 7 thumbs up, 4 thumbs down. Weird. 
post edited by rcklln - 2016/03/05 19:02:11
#19
Beepster
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 19:39:59 (permalink)
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tenfoot
I certainly have no trouble trusting sonar.  The only comment that I would make (and it is admittedly from a purely selfish point of view)  is that,  like all software,  there are no doubt many more casual users/dabblers that use Sonar than there are people who use it productively. Add to that the likelihood that experienced computer users are far more likely to turn data collection features off -   I hope in the aftermath of all of the skewed feedback we don't seem a dumbing down of Sonar with 300 new features like the insert a track button




Yes, thank you. One of the many points I was going to make.
 
Again my apologies but I am trying to stuff my face so I can go to bed and get up super early to go have my "valves" inspected.
#20
Beepster
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 19:40:35 (permalink)
+4 (4)
rcklln
Default should be turned off with incentive to participate.




That too....
 
edit: but with or without the incentive... it should be Opt In... not Opt Out.
#21
John T
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 19:49:07 (permalink)
-2 (2)
tenfoot
I hope in the aftermath of all of the skewed feedback we don't see a dumbing down of Sonar with 300 new features like the insert track button
 
 

I don't see what's dumb about the add track button.

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#22
FCCfirstclass
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 19:53:51 (permalink)
0 (2)
I'm in.
I have no problem with Cakewalk doing this.  Geez just think of all the tracking done with your smartphone.  Cakewalk is barely scratching the surface. 

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And away we go!
#23
Lance Riley [Cakewalk]
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 19:56:17 (permalink)
+1 (7)
rcklln
Default should be turned off with incentive to participate.



We thought about this a lot and ultimately we believe as a company that making our software more user driven is the way of the future. This means that we need to be able to have insights from all areas of the community. We have a passionate and dedicated following and I think most people will be happy to participate. If not though to all their own. We are also very interested in incentivizing this for users who connect there Cakewalk account. The Steam community does this by offering achievements for users that contribute. Would in-app achievements or other rewards make you more interested in participating in something like Cakewalk Analytics?
 

Lance Riley
Product Manager
#24
Beepster
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 19:57:45 (permalink)
+1 (1)
I actually think the Add Track button is fine. It was the gist of the post I was agreeing with... BUT I could think of a million other things I could have used a lot more than the Add Track button.
#25
Beepster
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 20:02:57 (permalink)
+1 (1)
Yeah... that's the thing. No offense to the Steam community but I don't want my audio workstation designed by gamers. I want it designed by audio industry folks... and those gamers would benefit a LOT more from those types of improvements in the long run as well.
 
As for the smartphone comparison... I don't use those and never will. If I was ever in a situation where I HAD to use one I would do everything in my power to circumvent every creepy little thingamadoodle installed on it designed to collect data.
 
#26
backwoods
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 20:08:28 (permalink)
+1 (1)
actually, i think daw design could take some ideas from games, but i dont think this is what lance was alluding to. imagine radial menus like in unreal and the ability to use xbox one controller as a simple control surface... heck-- sonar has a running start as default keycuts are set up like typical fps already:)
I do understand your unease about this beepster, personally i am for it if it helps cakewalk improve sonar, but i dont know that i understand what these analytics are yet...

 
#27
John T
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 20:44:30 (permalink)
+1 (1)
An achievements system doesn't appeal to me. I use Sonar to get work done. I'm not interested in earning badges, and the thing that would send me running for the hills almost immediately would be any kind of nag or notification telling me I could get some digital trinket for using EQ a certain way. I struggle to imagine anything more irritating and distracting, and I know a lot of guitar players.
 
More generally, and more seriously, the idea of rewards for participation sounds totally reasonable. But incentivising certain behaviours is not only annoying, it's the exact opposite of analysis.

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#28
tenfoot
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 20:45:51 (permalink)
0
John T
tenfoot
I hope in the aftermath of all of the skewed feedback we don't see a dumbing down of Sonar with 300 new features like the insert track button
 
 

I don't see what's dumb about the add track button.


You are becoming the master of the misconstrue John! I am not sure why you chose to focus on that particular line of my post, so let me explain. I don't have a problem with the add track button per se. My point is that it is geared toward the new user, so it made for a pertinent example. If you have already set up track presets for your favourite synths, and your favourite mics are plugged into your goto outboard chain also with their own presets, the add track button just slows you down. You also have more options in the other insert synth dialogue's.  It is still a good feature - but there are better ways to get up and running efficiently once you have some mastery of Sonar as you no doubt know.  By all means enjoy the add track button if it is your thing though:)
 
I don't have a problem with collecting analytics either. I was simply making a comment on their eventual influence on the program, which I guess comes down to how they are filtered and interpreted by cakewalk. I am sure they will do a great job. As I said in the first post - just a passing observation.

Bruce.
 
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#29
rcklln
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Re: Cakewalk Analytics Coming To SONAR 2016/03/03 20:50:51 (permalink)
0
Lance Riley [Cakewalk]
rcklln
Default should be turned off with incentive to participate.



We thought about this a lot and ultimately we believe as a company that making our software more user driven is the way of the future. This means that we need to be able to have insights from all areas of the community. We have a passionate and dedicated following and I think most people will be happy to participate. If not though to all their own. We are also very interested in incentivizing this for users who connect there Cakewalk account. The Steam community does this by offering achievements for users that contribute. Would in-app achievements or other rewards make you more interested in participating in something like Cakewalk Analytics?
 


 
I wouldn't be interested in in-app achievements or other rewards but I think that would be a fair deal for those that participate. What I was trying to say was use the stated rewards as an incentive for people to enable it. There are probably lots of people that would be willing to get involved without any little extras so it might not even be necessary but I like having the choice to opt in better than opt out.
 
Thanks for trying to make Sonar an even better DAW.
post edited by rcklln - 2016/03/03 22:11:06
#30
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